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Tara Mitchell,

Founder of B3 Atlanta

Why B3?


I started B3 as a means of celebrating the dreamers in Atlanta. It takes a leap of faith to become a business owner and celebrating Black women who took that leap despite the odds is a reason to support. I wanted to break the cycle of thinking within the community that we don't support each other and create a platform in which you don't just know where the business is located, but you get to know the owner and her story.

My vision for B3 is to create a community of sisterhood around intentionality- to support Black-owned businesses within our communities and to provide guidance and a digital directory for conscious consumers, to circulate Black dollars within our community locally and online.

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